As a Publisher, Bryan Heathman speaks with authors daily who ask intelligent questions about getting books into the hands of as many readers as possible. As an author and a speaker, Bryan has investigated the exact same questions himself. This program is an in-depth exploration into the extremely relevant question for today's authors: Should I self-publish or pursue a legacy publishing contract? You will discover the logic of these approaches, the financial aspects of royalties, book marketing strategies and how these options will contribute to your success as an author. You will hear stories from first time authors and how they turned their book into a best seller. Also discover how to add subtle nuances to a book title and description which can yield staggering results from online searches. Get a clear understanding of "book derivatives" and how you can boost the income from your book by 200% with a clever product strategy. The insider secrets of book publishing do not need to be a mystery to authors. Join hundreds of authors who have benefited from Bryan Heathman's advice on getting published.